The Bay and Rethink invited us to imagine a shopping environment that magically understands and finds exactly what you need. We landed on the idea of an array of moving cylinders – The Machine, as we called it – and the stars of this show are truly the designers and artisans who built it. What fun it was to conceive and build these beautifully clever sets! Thanks to our wonderful clients, producers and collaborators for making this project such a pleasure from start to finish.THE BAY
CREDITS:
Directors: Les Garçons
1st AD: Isabelle Brutus
DOP: Nik Mirus
Client: The Bay
DVP, Creative Director: Jeremy Grice
DVP, Creative Director: Mia Thomsett
Agency : Rethink
Creative Director, Rethink: Maxime Sauté
Creative Director, Rethink: Xavier Blais
Art Director, Rethink: Mathieu Lacombe
Agency Producer: Tessa Waisglass
Production: L’Éloi
Producer: Yvonne Hercun
Production Coordinator: Stéphanie Lavallée
Technodolly operator: Michael Darby
DIT: Jeremy Bobrow
Key Gaffer: Nico Tomassini
Key Grip: Stéphane Klopp
Production Design: Louisa Schabas
Decorator Tech: Kate Ray Struthers
Decorator Tech: Elliot Elliot
Props Master: Martin Handfield
Stylist: Marianne Blais
Hair & Makeup: Jess Cohen
Editor: Izzy Dean
Post production: The Vanity
Talent 1: Wesley French
Talent 2: Gabrielle Audet
Talent 3: Leon Aureus
Talent 4: Aïsha Tamisha Jolicoeur
Talent 5: Geneviéve Langlois
BTS : Lucho Calderon
